Join us in Texas
Register today for a complimentary Press Pass to attend this highly anticipated event.
Media credentials are subject to approval from NRF. For questions, please contact firstname.lastname@example.org. Please note: NRF reserves the right to deny press badges if credentials are insufficient.
Registrants are eligible for a Press Pass under the following criteria:
Broadcast / print / online
Reporters and editors must have an editorial role in a well-established news outlet that publishes original content.
Reporters and editors must present a valid business card, with their name, title and media outlet. Additionally, they must provide a copy of two recent bylined articles or clips published or broadcast within the last 12 months that cover the retail industry.
Bloggers must provide documentation from an external web analytics service (such as Google Analytics) showing a minimum of 50,000 unique visitors per month.
Additionally, bloggers must provide a copy of two recent industry-related bylined articles or blog posts published within the last 12 months.
Podcasters must provide documentation from an external web analytics service (such as Google Analytics) showing a minimum of 4,000 monthly listens or over 1,000 listens/episode.
Freelance journalists and photographers must present a letter of assignment with editor’s name and contact information from a well-established media outlet.
Consultants and representatives from PR and marketing firms will not be considered for media accreditation.
Non-editorial employees of a media organization who plan to engage in sales or marketing activities will not be considered for media accreditation.
YouTube, Facebook, Twitter or Instagram accounts, as well as communities, forums and user groups, will not be considered for media accreditation.
For those not eligible for media coverage registration, please visit our general registration page.