We are committed to making your time away from the office well worth it. Retailers and law enforcement qualify for the Free Expo Pass at NRF PROTECT. This no-cost option provides direct access to the latest security technologies and solution-focused partners that will help prevent retail loss.
The ability to access 200+ solution providers in one space saves you tremendous time in online research and/or vendor meetings, helping you make the most of your time here.
This pass may not be used by exhibitors for employee registration or by non-retailers. Non-retailers can gain access to the Expo with an All-Access Pass registration.
Explore futuristic technology covering more than 80 product and service categories, see new products in action and partner with the industry’s most innovative solution providers to deter retail threats. If you need it, it’s here; if you think you have everything you need, you haven’t seen it all!
These sessions are developed by solution providers with the goal of sharing how their technology can move the needle in dealing with today’s biggest security challenges. With participation from leading retail clients, Big Ideas sessions provide important takeaways that could change your business.
Arriving early and excited to begin your NRF PROTECT 2025 experience? The Grill & Chill event at NRF PROTECT is not just about great food — it’s about forging connections, sharing stories and creating memories before the event even starts! Come hungry, come curious and get ready to grill and chill.
The NRF PROTECT Opening Party is an evening packed with excitement, great vibes and endless networking in a fun, relaxing atmosphere. Enjoy drinks and bites with your community of peers.
Visit the Expo command center where retailers, all levels of law enforcement agencies, mall security and Organized Retail Crime Associations converge to discuss trending issues and explore strategies to counter retail crime.
Enjoy social breaks with peers, free lunches, giveaways, fun games and prize-winning opportunities during regular Expo hours. Take a break and have some fun!
When you register for the Free Expo Pass, some of NRF PROTECT’s special programs like Collaborative Conversations, Cybersecurity and Digital Fraud Tabletop Incident Response Exercise and other workshops programs may be available (if you qualify to attend). You must opt in to attend these additional programs when you register.
When can I attend with my Free Expo pass?
Tuesday, June 24, 10:45 a.m. – 2:45 p.m., and Wednesday, June 25, 10:45 a.m. – 2:45 p.m.
How do I get my Free Expo pass?
Retailers and law enforcement can register to secure their complimentary pass.
Can my entire team attend with a Free Expo pass?
We encourage you to bring your team so you can cover over 35,000 square feet of solutions for your company.
What are my pass options?
There are two different pass options to attend NRF PROTECT. See which one is right for you.
How do I upgrade my Free Expo pass to an All-Access Pass?
Log back into your registration or email registration@nrf.com for assistance.