Strategic Account Leader
Axon
With more than 15 years of experience spanning hospitality, events, and technology sales, Rachel is a trusted advisor focused on helping organizations navigate complex operational and safety challenges. During her five-plus years at Axon, she has supported Mid-City, Major Accounts, and Enterprise customers, partnering with agencies and businesses to implement innovative technologies that enhance safety, accountability, and operational effectiveness. As Axon's Retail Industry Lead, Rachel works closely with some of the nation's leading retailers to address evolving security, loss prevention, and workplace safety challenges. Known for her collaborative approach and customer-first mindset, Rachel brings a unique perspective shaped by a diverse career in relationship management, strategic growth, and solution development. She is passionate about fostering partnerships, sharing industry insights, and helping organizations embrace innovation to meet the demands of an ever-changing landscape.
Tuesday Jun 9
10:00am - 10:45am
Texas D, Level 3
Retail crime doesn't stop at a single store, brand or jurisdiction. But most investigations still do.
In this session, retailers and law enforcement share how cross-retailer intelligence sharing and direct collaboration with law enforcement reveals what no single team can see alone. By linking cases across stores, retailers and jurisdictions, teams identify repeat offenders earlier, map patterns of movement and escalation, and take coordinated action before incidents multiply.
Powered by AI and connected network intelligence, this approach helps teams focus on the offenders driving the most harm across North America.
