David Lund, CFI, LPC, MBA

David Lund, CFI, LPC, MBA

Executive Director

International Association of Interviewers


David Lund is the Executive Director of the International Association of Interviewers and a staff instructor with Wicklander-Zulawski & Associates, LLC. In the second act of his career, he is committed to developing professionals, championing ethical practices, and advancing excellence in investigative interviewing.

 

Speaking in:

Tuesday Jun 9

3:45pm - 4:30pm

Adapting LP Strategies to a multi‑generational workforce

Retailers are adapting LP strategies to account for generational differences in technology adoption, communication preferences and expectations around psychological safety and culture.

Younger retail workers show significantly different safety and reporting behaviors, including a strong preference for anonymous reporting and a higher level of discomfort when it comes to confronting aggressive customers. Older workers tend to prefer legacy processes, are slower to adopt and adapt to new technologies, and tend to view surveillance differently. Is there a method for juggling generational dynamics.