As senior vice president of research and strategic initiatives, Davis leads the Retail Research and Analysis Center, created in the spring of 2015, which serves as the hub for economic, legislative and regulatory policy, consumer and industry research. The Center will bring together all existing research within NRF and expand upon the wide range of issue areas and trends already studied.
Davis joined NRF in 2002 as manager of media relations and rose quickly through the organization on the Communications and Public Affairs team before assuming her current roles.
She holds a B.A. in communications from Millikin University, and will receive her Executive MBA from Georgetown University in the spring of 2016.